Case Study of BJJClips | A Brazilian Jiu-Jitsu Subscription Marketplace Platform

Fanso is a highly customizable subscription-based community marketplace script that can be used to build a community platform that can be adult content-based and non-adult content based. BJJ CLIPS is one such exclusive platform (non-adult) to access exclusive training and instructional content from the world’s top Jiu-Jitsu athletes. 

BJJ Clips is the exclusive learning platform for Jiu-Jitsu enthusiasts who want to accelerate their progress on the mat. 

A Brief About BJJ Clips

BJJ Clips is an innovative online platform that provides high-quality video instruction for Brazilian Jiu-Jitsu (BJJ) practitioners of all skill levels. Launched in 2020, the platform has gained significant popularity and has successfully transformed the way people learn and improve their BJJ techniques.

The Purpose of the Project

BJJ Clips is a platform for subscribers to access exclusive content from their favorite athletes, including tips, the right techniques, and advice in short videos that explain the concepts well.

People can connect with their favorite Jiu-Jitsu athletes through subscriptions, and private messages, exchange questions and answers and receive personalized advice and feedback.

BJJ Clips is a unique and innovative website that empowers Jiu-Jitsu enthusiasts to learn the martial art from their favorite athletes in a fun, engaging and personalized way.


Recognizing the need for accessible and high-quality BJJ instruction, the founders of BJJClips, a team of passionate BJJ practitioners and tech enthusiasts, conceived the idea of creating an online platform. Their goal was to make BJJ training accessible to anyone, regardless of their location or schedule.


Equipped with state-of-the-art technology to deliver the best content creator platform experience, emphasizing security, scalability and robustness, Fanso is the tech partner of BJJ Clips.

Here are the features of BJJ Clips:

Comprehensive Video Library

BJJ Clips hosts an extensive library of instructional videos covering various BJJ techniques, including submissions, sweeps, escapes, and transitions. Each video is presented by renowned BJJ black belt instructors who provide detailed explanations and demonstrations.

Categorized content

The platform categorizes videos based on skill levels, allowing users to navigate through beginner, intermediate, and advanced techniques. This ensures practitioners can progress at their own pace and find content relevant to their current skill level.

Subscriptions on the go

BJJ Clips allows fans to subscribe to creators’ content for the price they set. And Fanso’s subscription experience is super

easy and cool, both for creators to set up and fans to purchase. 

Personalized Recommendations

BJJ lips employ machine learning algorithms to analyze user preferences, viewing history, and skill level. Based on this data, the platform provides personalized video recommendations, helping users discover new techniques and instructors tailored to their needs.

Community Engagement

BJJ Clips fosters a vibrant community of BJJ enthusiasts. Users can engage with instructors and fellow practitioners through comments, discussion forums and even participate in virtual training sessions or Q&A sessions.

Mobile-Friendly Interface

The platform is designed to be accessible on various devices, including smartphones and tablets. This allows users to access their training content anytime, anywhere, making it convenient for both regular practitioners and those with busy schedules.

Admin end revenue management

Admin can take control of the platform’s monetization, including subscriptions. Admin, view, manage, and control what is happening on the platform, including managing subscriptions and knowing how much each creator earns. Admin can set commission against each artist on the platform.

The platform owner gets a share of the amount earned by each creator. The commission percentage can be set and changed anytime.

Final product overview:

👉 Experience the enhanced functionalities and a more intuitive design of our software in action by scheduling a personalized demo.

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