{"id":2918,"date":"2025-05-30T03:24:30","date_gmt":"2025-05-30T03:24:30","guid":{"rendered":"https:\/\/fanso.io\/blog\/?p=2918"},"modified":"2025-05-31T07:46:22","modified_gmt":"2025-05-31T07:46:22","slug":"platform-ux-best-practices","status":"publish","type":"post","link":"https:\/\/fanso.io\/blog\/platform-ux-best-practices\/","title":{"rendered":"Platform UX Best Practices: What Keeps Creators and Fans Coming Back?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">A great UX design is the hook of your product. With AI in the game, UX design is not going anywhere. But here&#8217;s the truth: AI still can&#8217;t make its own decisions and is not intuitive.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hence, UX design practices are crucial through the customer journey. John Dorman coined the term in the 1990s. And it&#8217;s been proven time and time again that brands with great UX design outperform.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This blog outlines the best UX practices for better user experience and high conversions. <\/span><i><span style=\"font-weight: 400;\">So, let\u2019s find what it takes to offer a seamless UX?\u00a0<\/span><\/i><\/p>\n<div id=\"toc_container\" class=\"toc_white no_bullets\"><p class=\"toc_title\">Table of Contents<\/p><ul class=\"toc_list\"><li><a href=\"#How_Important_is_UX_Design_in_the_Customer_Journey\"><span class=\"toc_number toc_depth_1\">1<\/span> How Important is UX Design in the Customer Journey?<\/a><\/li><li><a href=\"#10_Best_UX_Practices_Taking_Your_Platform_Design_to_the_Next_Level\"><span class=\"toc_number toc_depth_1\">2<\/span> 10 Best UX Practices: Taking Your Platform Design to the Next Level<\/a><\/li><li><a href=\"#What_Keeps_Creators_and_Fans_Coming_Back\"><span class=\"toc_number toc_depth_1\">3<\/span> What Keeps Creators and Fans Coming Back?<\/a><\/li><li><a href=\"#Conclusion\"><span class=\"toc_number toc_depth_1\">4<\/span> Conclusion<\/a><\/li><li><a href=\"#FAQs_for_UX_Best_Practices\"><span class=\"toc_number toc_depth_1\">5<\/span> FAQs for UX Best Practices<\/a><\/li><\/ul><\/div>\n<h2><span id=\"How_Important_is_UX_Design_in_the_Customer_Journey\"><span style=\"color: #333399;\"><strong>How Important is UX Design in the Customer Journey?<\/strong><\/span><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">UX design influences the audience&#8217;s mindset to great extent.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A good UX design drives better conversions, fuels brand loyalty, and wins user satisfaction. Besides, it reduces the development cost, offers a competitive edge, and efficiency.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The main goal is to create a consistent design. This eases the learning curve and wins a purchase!\u00a0<\/span><\/p>\n<p><b>Be<\/b><b><i>nefits <\/i><\/b><b>of great UX design <\/b><span style=\"font-weight: 400;\">that ultimately moves the needle:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"color: #333399;\"><strong>Intuitive and Easy Navigation<\/strong><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A good UX design improves user interactions and overall workflow. This reduces confusion and maximizes productivity. Uniform design elements and interactions give a sense of predictability.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span style=\"color: #333399;\"><strong>Better Engagement<\/strong><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">With an intuitive and user-friendly platform design, customers are more likely to be engaged.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><strong><span style=\"color: #333399;\">Competitive Edge<\/span><\/strong><\/h3>\n<\/li>\n<\/ul>\n<p><i><span style=\"font-weight: 400;\">Is there a way to mark off generic clunky products? <\/span><\/i><span style=\"font-weight: 400;\">A great UX design is a powerful tool to distinguish your business from others.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><strong><span style=\"color: #333399;\">Increased Customer Acquisition &amp; Retention<\/span><\/strong><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">When you invest in good UX design, you embed features to persuade new and existing customers.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><strong><span style=\"color: #333399;\">Reduced Development Cost<\/span><\/strong><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">UX design includes usability testing. Thus addresses the issues and concerns users face on the platform.<\/span><\/p>\n<h2><span id=\"10_Best_UX_Practices_Taking_Your_Platform_Design_to_the_Next_Level\"><span style=\"color: #333399;\"><strong>10 Best UX Practices: Taking Your Platform Design to the Next Level<\/strong><\/span><\/span><\/h2>\n<p><i><span style=\"font-weight: 400;\">While UX design is crucial, it comes with great effort.<\/span><\/i><span style=\"font-weight: 400;\"> For a seamless platform experience, you need to strike a chord with the audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Follow these <\/span><i><span style=\"font-weight: 400;\">effective UX practices<\/span><\/i><span style=\"font-weight: 400;\"> to create a rocking design:<\/span><\/p>\n<h3><strong><span style=\"color: #333399;\">1. User is the King (User-centricity)<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">&#8220;User is the indisputable king.&#8221; One of the basic principles of UX design is creating a user-centric experience. The main aim is to create a platform that&#8217;s ideal for your audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What&#8217;s the best way to do that? Create a platform that solves a specific user problem. For this, you need to prioritize the user&#8217;s needs, preferences, and behaviour.\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">The user is the nucleus of your product\u2019s universe.\u00a0<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Create detailed user personas. Use surveys, and interviews to gather feedback on your platform design.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ask these <\/span><b><i>key UX questions<\/i><\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Are you targeting specific audiences or customer segments?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What are their pain points, expectations &amp; challenges?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How does your audience currently perform their tasks?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What are your audience\u2019s expectations from the product?<\/span><\/li>\n<\/ul>\n<p><i><span style=\"font-weight: 400;\">For instance, <\/span><\/i><a href=\"https:\/\/substack.com\/about\"><i><span style=\"font-weight: 400;\">Substack<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">\u2019s intuitive interface is perfect for new users. The distraction-free editor is what a writer needs.<\/span><\/i><\/p>\n<figure id=\"attachment_2919\" aria-describedby=\"caption-attachment-2919\" style=\"width: 940px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\" wp-image-2919\" src=\"https:\/\/fanso.io\/blog\/wp-content\/uploads\/2025\/05\/Substack-User-centric-Interface.png\" alt=\"Substack has a distraction-free publishing interface\" width=\"950\" height=\"413\" \/><figcaption id=\"caption-attachment-2919\" class=\"wp-caption-text\">Substack has a distraction-free publishing interface<\/figcaption><\/figure>\n<h3><strong><span style=\"color: #333399;\">2. Usability &amp; Clear Navigation Paths are Crucial<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Imagine you land on a popular travel booking platform like <\/span><a href=\"https:\/\/www.tripadvisor.com\/\"><span style=\"font-weight: 400;\">TripAdvisor<\/span><\/a><span style=\"font-weight: 400;\">. You notice a big search bar with clear directions on whether you want to search for the best hotels, things to do,\u00a0 restaurants, or flights. A visitor knows exactly where to head and what to do!\u00a0<\/span><\/p>\n<figure id=\"attachment_2920\" aria-describedby=\"caption-attachment-2920\" style=\"width: 835px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\" wp-image-2920\" src=\"https:\/\/fanso.io\/blog\/wp-content\/uploads\/2025\/05\/Tripadvisor.png\" alt=\"The intuitive search tool makes the site easy and navigable for users.\" width=\"845\" height=\"410\" \/><figcaption id=\"caption-attachment-2920\" class=\"wp-caption-text\">The intuitive search tool makes the site easy and navigable for users.<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Simply put, your platform must be easy to get started!\u00a0 For this touch any of these key points \u2014 learnability, efficiency, re-familiarize, satisfaction, or user control.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best way is to have a clear hierarchy to help users to clearly navigate. On the other hand, if your website is difficult to read or navigate, they won&#8217;t stick for long!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While aesthetics is important, usability is what brings your users closer to your site&#8217;s purpose.\u00a0<\/span><\/p>\n<p><b>Solution<\/b><span style=\"font-weight: 400;\">: If this question lingers \u2014 would your users find your website intuitive? Usability testing could give you the answer! It evaluates your platform&#8217;s user experience. Start with defining a goal and target audience (e.g., testing the checkout process or search tool).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Perform usability testing during these phases &#8211; before design phase, after you create a wireframe or prototype, before launch, and fixed intervals after launch.<\/span><\/p>\n<h3><span style=\"color: #333399;\"><strong>3. Make Your Website Accessible<\/strong><\/span><\/h3>\n<p><i><span style=\"font-weight: 400;\">Is your website accessible to everyone regardless of their disability and impairment? <\/span><\/i><span style=\"font-weight: 400;\">While many websites neglect web accessibility, it&#8217;s an essential UX practice.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It means supporting a design or development that helps all users interact with your product or service.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The World Wide Web Consortium (W3) has developed the <\/span><a href=\"https:\/\/www.w3.org\/WAI\/fundamentals\/accessibility-principles\/\"><span style=\"font-weight: 400;\">WCAG principles<\/span><\/a><span style=\"font-weight: 400;\"> for creating an accessible website.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It includes <\/span><i><span style=\"font-weight: 400;\">four principles<\/span><\/i><span style=\"font-weight: 400;\"> for web accessibility:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Perceivable <\/b><span style=\"font-weight: 400;\">&#8211; Your website must be understandable and visible to users (even people with low vision or blindness).<\/span><\/li>\n<\/ul>\n<p><b><i>Solution: <\/i><\/b><i><span style=\"font-weight: 400;\">Offer text alternatives to even visual content like images, audio, and audio. Add alt-text for images, so it&#8217;s easily perceivable by screen recorder software. Ensure subtitles are in-sync with your video content.<\/span><\/i><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Operable &#8211; <\/b><span style=\"font-weight: 400;\">Users can use every functionality of your website <\/span><span style=\"font-weight: 400;\">\u2014<\/span><span style=\"font-weight: 400;\"> keep the functionalities simple and operable.<\/span><\/li>\n<\/ul>\n<p><b><i>Solution<\/i><\/b><i><span style=\"font-weight: 400;\">: Ensure your website is completely operationable using a keyboard. Provide ample time for users to engage with your website (e.g., accessible drop-down menus)<\/span><\/i><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Understandable &#8211; <\/b><span style=\"font-weight: 400;\">Your website pages must be organized and easy-to-understand.\u00a0 It should be digestible enough for people with cognitive disabilities as well.<\/span><\/li>\n<\/ul>\n<p><b><i>Solution: <\/i><\/b><i><span style=\"font-weight: 400;\">Clear and readable content headlines. No technical jargon or regional slang.<\/span><\/i><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Robust<\/b><span style=\"font-weight: 400;\"> &#8211; This means your website is interpreted by even assistive technologies.<\/span><\/li>\n<\/ul>\n<p><b><i>Solution: <\/i><\/b><i><span style=\"font-weight: 400;\">Ensure your site&#8217;s HTML file is nested with start and end tags and avoid duplicate IDs.<\/span><\/i><\/p>\n<div class=\"protip\">\n<p class=\"mb-0\"><strong>Pro Tip:<\/strong> Evaluate your site&#8217;s web accessibility score online using different tools like <a href=\"http:\/\/webaccessibility.com\">webaccessibility.com.<\/a><\/p>\n<\/div>\n<h3><span style=\"color: #333399;\">4. Ensure Mobile-Responsive\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The next-generation of customers is on the mobile \u2014 you can&#8217;t afford to test their patience. They need instant and seamless interaction. Clunky interface, unresponsive layouts, unwieldy navigation, or blurry images are major turn-offs!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can&#8217;t lose your customers \u2014 because mobile traffic is gold! Think for small mobile screens first. Because once your platform is mobile optimized then you can easily expand it for larger screens.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mobile-responsive design is not squeezing your platform design to fit small screens. Instead, rethink navigation, content layout, and buttons.<\/span><\/p>\n<h3><span style=\"color: #333399;\"><strong>5. Consistency\u00a0<\/strong><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Consistency is one golden rule your website can&#8217;t avoid. From Gestalt&#8217;s Law to Nielson&#8217;s 10 heuristics, consistency is a core principle that satisfies your users.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although the consistency vs. coherence debate still persists, predictability can&#8217;t be compromised. <\/span><b><i>The basic goal is to create a predictable and familiar user experience. <\/i><\/b><i><span style=\"font-weight: 400;\">This reduces the user&#8217;s cognitive load and helps them easily focus on their task!<\/span><\/i><\/p>\n<p><b>Different forms of consistency are:<\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h4><span style=\"color: #333399;\"><b>Visual Consistency<\/b><\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don\u2019t give users a hard time figuring out things on your page. The greatest brands evoke their brand loyalty with signature colours and fonts.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, Netflix&#8217;s red, Substack\u2019s orange, and YouTube&#8217;s red. Create a visual hierarchy or predictable pattern with fonts, images, buttons, colors, etc.\u00a0<\/span><\/p>\n<div class=\"protip\">\n<p class=\"mb-0\">\ud83d\udca1 <strong>Pro Tip:<\/strong> Consider essential visual elements like colour choices, form design, button styling, and typography pairing.<\/p>\n<\/div>\n<ul>\n<li aria-level=\"1\">\n<h4><span style=\"color: #333399;\"><b>Functional Consistency<\/b><\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A specific mechanism or aspect should function in the same way across the entire platform for users. This could span across different tools of the same brand. For example, you could use a particular button for the same function throughout your platform.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h4><span style=\"color: #333399;\"><b>Brand Voice &amp; Tone Consistency<\/b><\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can&#8217;t write whether your brand is authoritative or quirky, but you must show them.<\/span><i><span style=\"font-weight: 400;\"> How?\u00a0 <\/span><\/i><span style=\"font-weight: 400;\">It\u2019s the way you converse with your users!<\/span><\/p>\n<p><b><i>Moral: Brand voice and tone matter!<\/i><\/b><\/p>\n<p><b><i>So, craft your website, CTAs, notifications, emails, and social media messages wisely. In a way that aligns with your brand mission and values.<\/i><\/b><\/p>\n<p><i><span style=\"font-weight: 400;\">For instance, <\/span><\/i><a href=\"https:\/\/www.patreon.com\/\"><i><span style=\"font-weight: 400;\">Patreon<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> puts forth a creative, empowering, and bold tone.<\/span><\/i><\/p>\n<figure id=\"attachment_2921\" aria-describedby=\"caption-attachment-2921\" style=\"width: 785px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\" wp-image-2921\" src=\"https:\/\/fanso.io\/blog\/wp-content\/uploads\/2025\/05\/Patreon-Consistency.png\" alt=\"Patreon\u2019s adopts a powerful branding voice \u2014 one that empowers creator tribe\" width=\"795\" height=\"416\" \/><figcaption id=\"caption-attachment-2921\" class=\"wp-caption-text\">Patreon\u2019s adopts a powerful branding voice \u2014 one that empowers creator tribe<\/figcaption><\/figure>\n<div class=\"protip\">\n<p class=\"mb-0\">\ud83d\udca1 <strong>Related :<\/strong> <a href=\"https:\/\/fanso.io\/blog\/how-to-make-an-app-like-patreon\/\">How to make an app like Patreon?<\/a><\/p>\n<\/div>\n<h3><strong><span style=\"color: #333399;\">6. Consider the Context of Use<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">When do users use your product or service? It&#8217;s essential to consider the conditions or environment in which your software is used. This involves delving deeper into your product&#8217;s usage scenario: users, environment and tasks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, let\u2019s talk about the context! It helps to fulfil users needs at that specific moment. Rethink about aligning with real-world problems, actual pain points, and better accessibility.<\/span><\/p>\n<p><b>Key questions for defining the context of use:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">When do users engage with your products most?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What are the challenges while using the product or service?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What&#8217;s happening to them when they use the product or service?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What makes (or triggers) users use the product or service?<\/span><\/li>\n<\/ul>\n<p><b>Solution: Invest in field studies, personas, scenarios, task analysis to research more about context of use.<\/b><\/p>\n<h3><strong><span style=\"color: #333399;\">7. Performance Optimization<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">With cut-throat competition among platforms, performance optimization is the need-of-the-hour. You can&#8217;t lead the rat race with slow loading speeds, database inconsistencies, or memory issues.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Performance optimizations means fine-tuning your website to these bottlenecks. And ensuring it is up and running in different conditions like high traffic, slow network, or massive data volumes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s take a look at common <\/span><b>performance issues<\/b><span style=\"font-weight: 400;\"> and their solutions:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Slow Loading Speed<\/b><span style=\"font-weight: 400;\"> &#8211; Implement techniques like lazy loading, caching, and reducing HTTP requests.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Unresponsive Mobile Design<\/b><span style=\"font-weight: 400;\"> &#8211; Start with core mobile user experience before thinking for larger screens.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Memory Issues<\/b><span style=\"font-weight: 400;\"> &#8211; Efficient memory management by minimizing the image &amp; file sizes like CSS, Javascript, etc. Optimize server resources for effective resource handling.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Surge in Traffic<\/b><span style=\"font-weight: 400;\">&#8211; Lower the HTTP requests by combining files, browser caching, etc.<\/span><\/li>\n<\/ul>\n<h3><strong><span style=\"color: #333399;\">8. Create Clear Copy<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Creating a pixel-perfect copy is an essential part of user experience! A perfect copy includes <\/span><span style=\"font-weight: 400;\">\u2014<\/span><span style=\"font-weight: 400;\"> clear, concise , and useful content. <\/span><i><span style=\"font-weight: 400;\">Why does a clear copy matter in UX?<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Simply put, it moulds your user experience and drives conversions. You can find microcopies on buttons, error messages, search prompts, push notifications, etc.<\/span><\/p>\n<p><b><i>In &#8220;A Pocket Guide to The Craft of Words&#8221; the microcopy is stated to be an art of words at microlevel. Look for those connecting points: interactions, interfaces. It guides users through their product journey.<\/i><\/b><\/p>\n<p><span style=\"font-weight: 400;\">Micro-copy fits into the larger context of UX writing and you need to know the entire UX design and writing to make sense.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consider these few copywriting principles to craft an amazing copy:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create clear, small sentences; avoid technical jargon or slang. (To the 8th grade-level reading)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Get straight to the point; avoid walls of text.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Start with verbs to provide clear directions. (E.g., &#8220;Shop now&#8221;, &#8220;Add to Cart&#8221;, Purchase Now&#8221;)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Messages should explain what&#8217;s happening and not go into the details.<\/span><\/li>\n<\/ul>\n<h3><span style=\"color: #333399;\"><strong>9. Test and Iterate to Create the Unbreakable<\/strong><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Your UX design or copy is a masterpiece live on the internet. So, publishing something out on the internet without testing isn&#8217;t right for your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Usability testing assesses the usability and functionality of your website or software in terms of design or development. Observe real users using the product or service, analyze their user behaviour and record the outcomes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are <\/span><b>different types of usability testing<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><strong><span style=\"color: #333399;\">A\/B Testing\u00a0<\/span><\/strong><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The most popular approach of performance testing. Provide a series of approaches &amp; combinations to users. See how they use the product and record the results.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><strong><span style=\"color: #333399;\">Card Sorting\u00a0<\/span><\/strong><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This ensures your website architecture is optimized for your audience. Here your website&#8217;s features are sorted into groups.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><span style=\"color: #333399;\"><strong>Tree Testing\u00a0<\/strong><\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This evaluates the information hierarchy of your website. A website might be categorized into broad topics and subtopics. Tree-testing traces vague navigational labels.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><strong><span style=\"color: #333399;\">5-Second Testing\u00a0<\/span><\/strong><\/h4>\n<\/li>\n<\/ul>\n<p><i><span style=\"font-weight: 400;\">What&#8217;s your customer&#8217;s first impression after visiting your website? <\/span><\/i><span style=\"font-weight: 400;\">Probably, 5-second testing could hold the answer! Tell a user to observe your website or landing page for five seconds. Next, ask a few questions on the page\u2019s purpose, intended target audience, and design. The answers are a true test of your page.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><strong><span style=\"color: #333399;\">Eye Tracking<\/span><\/strong><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This involves observing your users eye-movements when they visit the website, product, or prototype. You need an eye-tracking tool to perform this test. Place your CTAs at strategic places where users are likely to notice &amp; convert!<\/span><\/p>\n<h3><strong><span style=\"color: #333399;\">10. Gather User Feedback<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Real users, real experiences do matter. Hence, the last step is to gather user feedback.\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Why is collecting feedback essential?\u00a0<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">By gathering the essential data-driven insights you are laying the foundation for a user-centered product. You can build trust, customer loyalty and engagement.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you thought user feedback is a one-time event. Think again, it&#8217;s a continuous cycle gathered at diverse scenarios \u2014 from ideation to post-launch.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Different stages for gathering user feedback and techniques are:<\/span><\/p>\n<ul>\n<li><b>Ideation Stage<\/b><span style=\"font-weight: 400;\"> &#8211; User interviews, surveys and questionnaires<\/span><\/li>\n<li><b>Testing Stage- <\/b><span style=\"font-weight: 400;\">Usability testing<\/span><\/li>\n<li><b>Prototyping Stage-<\/b><span style=\"font-weight: 400;\"> Usability testing<\/span><\/li>\n<li><b>Post-launch Stage &#8211; <\/b><span style=\"font-weight: 400;\">Feedback buttons and forms, analyzing user behaviour<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Analyzing user behaviour shows a few aspects.\u00a0 For instance, how users interact with your product, navigate across pages, and identify user patterns.\u00a0<\/span><\/p>\n<p><b><i>Consider Substack\u2019s podcast support and paywall customization. These are byproducts of user feedback. Substack notes is an active community to voice opinions.\u00a0<\/i><\/b><\/p>\n<figure id=\"attachment_2922\" aria-describedby=\"caption-attachment-2922\" style=\"width: 526px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\" wp-image-2922\" src=\"https:\/\/fanso.io\/blog\/wp-content\/uploads\/2025\/05\/Substack-Podcast-Support.png\" alt=\"Substack Podcast Support\" width=\"536\" height=\"953\" \/><figcaption id=\"caption-attachment-2922\" class=\"wp-caption-text\">Substack Podcast Support<\/figcaption><\/figure>\n<h2><span id=\"What_Keeps_Creators_and_Fans_Coming_Back\"><strong><span style=\"color: #333399;\">What Keeps Creators and Fans Coming Back?<\/span><\/strong><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Good UX is not just about creating impressive design. Creators and users also keep coming back for the experiences. For creators, it\u2019s about creating a thriving ecosystem. On the other hand, for users, it\u2019s all about the engagement!<\/span><\/p>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Users<\/b><\/td>\n<td><b>UX Aspects<\/b><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"5\"><b>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Creators<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Seamless Onboarding<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Powerful Creation Tools<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Easy and Diverse Monetization Options<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Performance &amp; Analytics Tools<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Supportive Community and Resources<\/span><\/td>\n<\/tr>\n<tr>\n<td rowspan=\"5\"><b>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0Fans<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Strong Creator-Fan Communication<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Easy Creator discovery &amp; personalized recommendations<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Content Previewing Options<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Easy Payments<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Exclusive Content &amp; Rewards<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span id=\"Conclusion\"><strong><span style=\"color: #333399;\">Conclusion<\/span><\/strong><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A great UX design is all about defining a positive user experience.\u00a0 The above UX best practices help to create a platform that engages and retains users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Create feedback loops that involve users at every stage of development. This minimizes development cost and creates a user-centric design.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The best way to ensure seamless UX experience is to use proven industry frameworks. And readymade clone scripts like <\/span><a href=\"http:\/\/fanso.io\"><span style=\"font-weight: 400;\">Fanso.io<\/span><\/a><span style=\"font-weight: 400;\"> are perfect examples for that! You can build membership platforms like Cameo, OnlyFans, Patreon within a few weeks. Planning to start your community platform? <\/span><a href=\"https:\/\/fanso.io\/contact\"><span style=\"font-weight: 400;\">Let\u2019s connect<\/span><\/a><span style=\"font-weight: 400;\">; you\u2019ll get a detailed roadmap by the end of the call!<\/span><\/p>\n<div class=\"protip\">\n<p class=\"mb-0\">\ud83d\udcad <strong>Related Reads:<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/fanso.io\/blog\/how-to-start-a-subscription-based-website\/\" rel=\"follow\">How to start a subscription website with top-notch features?<\/a><\/li>\n<li><a href=\"https:\/\/fanso.io\/blog\/how-to-build-a-celebrity-app-like-cameo\/\" rel=\"follow\">Step-by-Step Guide to build a celebrity app like Cameo<\/a><\/li>\n<li><a href=\"https:\/\/fanso.io\/blog\/how-to-build-an-online-community\/\" rel=\"follow\">How to build an online community?<\/a><\/li>\n<li><a href=\"https:\/\/fanso.io\/blog\/how-to-create-a-website-like-onlyfans\/\" rel=\"follow\">How to create a website like OnlyFans?<\/a><\/li>\n<\/ul>\n<\/div>\n<h2><span id=\"FAQs_for_UX_Best_Practices\"><span style=\"color: #333399;\"><strong>FAQs for UX Best Practices<\/strong><\/span><\/span><\/h2>\n<h3><strong><span style=\"color: #333399;\">1. Why do UX design matter for websites and apps?<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">When you focus on UX design:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Makes your website intuitive and easy to use<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customers are more likely to be engaged<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increases customer acquisition and retention<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Provides a competitive advantage<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reduces the overall development cost<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Provides better ROI<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Increases user satisfaction &amp; better ROI<\/span><\/li>\n<\/ul>\n<h3><strong><span style=\"color: #333399;\">2. What is the 80-20 rule in UI UX?<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">The Pareto Principle (80-20 principle) is that 80% of user satisfaction comes from 20% platform features. Hence, designers must focus on optimizing those 20% for better user experience.<\/span><\/p>\n<h3><span style=\"color: #333399;\"><strong>3. What are the 7 UX principles?<\/strong><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The 7 basic UX principles for designing your platform are:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>User-centricity<\/b><span style=\"font-weight: 400;\"> &#8211; First and foremost, value the user behaviour and needs\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Consistency <\/b><span style=\"font-weight: 400;\">&#8211; Offer a consistent brand tone and experience throughout your website<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Simplicity <\/b><span style=\"font-weight: 400;\">&#8211; Focus on the essential elements of your website, refining the user experience<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Flexibility <\/b><span style=\"font-weight: 400;\">&#8211; Offer personalized user experiences by customizing individual needs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Accessibility <\/b><span style=\"font-weight: 400;\">&#8211; Ensure your website is accessible to all users regardless of their disabilities and impairments<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Usability <\/b><span style=\"font-weight: 400;\">&#8211;\u00a0 Your website should have a minimal learning curve<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Feedback <\/b><span style=\"font-weight: 400;\">&#8211; Including timely feedback loops can make your platform more user-centric.<\/span><\/li>\n<\/ul>\n<h3><strong><span style=\"color: #333399;\">4. How can AI and machine learning help you with UX design?<\/span><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">AI and machine learning can help to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create detailed user personas<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Collect user data and insights across different customer touchpoints and make data-driven decisions<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Automate repetitive tasks like user research, content generation ideas, refining copies<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Optimize website accessibility by analyzing content structure, generating alt text, or voice-assisted navigation<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>A great UX design is the hook of your product. With AI in the game, UX design is not going anywhere. But here&#8217;s the truth: AI still can&#8217;t make its own decisions and is not intuitive.\u00a0 Hence, UX design practices are crucial through the customer journey. John Dorman coined the term in the 1990s. And &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"Platform UX Best Practices: What Keeps Creators and Fans Coming Back?\" class=\"read-more button\" href=\"https:\/\/fanso.io\/blog\/platform-ux-best-practices\/\" aria-label=\"More on Platform UX Best Practices: What Keeps Creators and Fans Coming Back?\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":2936,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_generate-full-width-content":"","inline_featured_image":false,"_lmt_disableupdate":"no","_lmt_disable":"no"},"categories":[28],"tags":[275],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Platform UX Best Practices: What Keeps Creators and Fans Coming Back?<\/title>\n<meta name=\"description\" content=\"Great UX design boosts conversions, builds loyalty, and sets you apart. 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